Senior Director of Brand Media StrategyVirtualVocations • Concord, California, United States

Senior Director of Brand Media Strategy

VirtualVocations • Concord, California, United States

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A company is looking for a Senior Director, Brand Media Strategy & Planning (Retail).

Key Responsibilities

Lead cross-channel media strategies across various platforms including branded content and programmatic

Identify innovative media executions and collaborate with teams to analyze insights for strategic recommendations

Drive strategic innovation and represent the agency's perspective in client presentations and new business pitches

Required Qualifications

8+ years of experience in media planning or related fields

Proven track record in developing integrated media strategies across various channels

Experience in leading client engagements with minimal oversight

Background in client and executive relationship management at a senior level

Bachelor's degree in marketing, communications, business, or a related field

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