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Senior Technical Product Marketing Manager

Senior Technical Product Marketing Manager

MediabistroIndianapolis, IN, United States
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Overview

About Lumen

Lumen connects the world. We are igniting business growth by connecting people, data and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust and transparency. People power progress.

We’re looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.

The Role

We are seeking a highly skilled and detail-oriented Senior Technical Product Marketing Manager to join our core Marketing team at Lumen. This role involves leading technical marketing strategies and supporting the overall product marketing efforts. You will report directly to the Director of Technical Marketing and work closely with other cross-functional teams to ensure the successful delivery of our products to the market. This position requires a blend of technical acumen, leadership skills, business understanding, and a proactive, strategic approach to drive best-in-class marketing initiatives. The ideal candidate will have a proven track record in creating product and reference architectures, user guides, ROI tools, use cases, demo videos, and engaging with sales teams and customers to drive product adoption and satisfaction.

The Main Responsibilities

Develop and Lead Technical Marketing Content : Create and maintain high-impact technical marketing materials such as datasheets, white papers, case studies, technical presentations, user guides, ROI tools, use cases, and demo videos. Ensure consistency and discipline throughout technical marketing projects.

Strategize and Execute Product Launches : Plan and oversee the execution of product launches, ensuring all technical marketing materials are prepared and aligned with the product strategy. Collaborate with product management, engineering, and sales teams to gather technical information and translate it into compelling marketing content.

Customer Engagement and Feedback : Develop and maintain strong relationships with key customers and partners to gather feedback and insights that can be used to improve marketing strategies and product offerings. Engage with customers through webinars, demos, and direct interactions to drive product adoption and satisfaction.

Technical Training and Support : Provide technical training and support to the sales team and other internal stakeholders to ensure they are well-equipped to communicate the value of our products to customers. Act as an SME to marketing teams and guide strategy discussions, support customer engagement and conversations, respond to technical inquiries, and participate in customer meetings as required.

Event Planning and Execution : Lead the planning and execution of technical events, webinars, and trade shows, including the creation of technical presentations and demonstrations.

Cross-Functional Collaboration : Work closely with product, IT, and customer service departments to support product strategy and execution. Act as a liaison between technical and non-technical teams to drive clarity and alignment across the marketing process

Develop Customer Reference Architectures : Define deployment architectures that further technical proof and validation. Support customer validation, market segmentation, and competitive technical analysis to refine marketing strategies. Drive thought leadership to technical audiences through various channels such as webinars, blogs, and communities.

Data-Driven Marketing Campaigns : Develop and implement data-driven marketing campaigns to drive product awareness, adoption, and revenue growth

Content Strategy and Development : Create in-depth technical content for lumen.com, including detailed product descriptions, technical blogs, white papers, case studies, and solution briefs that highlight Lumen's innovative solutions and technical expertise.

SEO Optimization and Performance Tracking : Ensure all technical content is optimized for search engines to increase visibility and drive organic traffic to lumen.com. Regularly track and analyze the performance of technical content and marketing campaigns using tools like Adobe Analytics and Power BI. Use insights to optimize strategies and improve KPI.

What We Look For in a Candidate

Educational Background : Bachelor’s degree in Business, Marketing, Engineering, or a related field. A Master’s degree is preferred.

Experience : 7-10 years of experience in Technical Marketing, Product Marketing, Product Management, Solution Engineering, or related technical roles with a proven track record of leading complex marketing initiatives. Experience in creating product reference architectures, user guides, ROI tools, use cases, and demo videos.

Technical Skills : Proficient in translating technical concepts into clear and engaging marketing content. Strong technical understanding of networking concepts, protocols, and infrastructure. Proficiency in creating technical documentation and marketing materials.

Leadership Skills : Demonstrated ability to lead and mentor a team of marketing professionals, driving excellence and innovation.

Organizational Skills : Highly organized and detail-oriented, with the ability to manage multiple tasks and projects simultaneously.

Communication Skills : Excellent written and verbal skills to clearly and persuasively convey complex ideas. Capable of simplifying complex technical concepts for various audiences through effective public speaking skills. The ability to create detailed technical presentations that link business outcomes and are tailored appropriately for both executives and individual contributors.

Analytical Skills : Strong analytical skills with the ability to interpret market trends and data to inform and shape marketing strategies.

Team Collaboration : Proven ability to work effectively in a cross-functional team environment. Preferred Skills :

Experience working in B2B technology companies, specifically in telecom, cloud networking, or related fields. Hands-on experience with networking products and methodologies. Preferred Certifications :

Cisco Certified Network Associate (CCNA)

AWS Certified Solutions Architect

Microsoft Certified : Azure Solutions Architect Expert

Certified Technical Marketing Professional (CTMP)

Compensation

This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors

Location Based Pay Ranges :

$103,711 - $138,281 in these states : AL, AR, AZ, FL, GA, IA, ID, IN, KS, KY, LA, ME, MO, MS, MT, ND, NE, NM, OH, OK, PA, SC, SD, TN, UT, VT, WI, WV, and WY.

$108,896 - $145,195 in these states : CO, HI, MI, MN, NC, NH, NV, OR, and RI.

$114,082 - $152,109 in these states : AK, CA, CT, DC, DE, IL, MA, MD, NJ, NY, TX, VA, and WA.

Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional and financial wellbeing. We're able to answer any additional questions you may have about our bonus structure (short-term incentives, long-term incentives and / or sales compensation) as you move through the selection process

Learn more about Lumen's :

Benefits (

Bonus Structure

#LI-Remote #LI-KM2

Requisition # : Background Screening

If you are selected for a position, there will be a background screen, which may include checks for criminal records and / or motor vehicle reports and / or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page ( . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Equal Employment Opportunities

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.

Application Deadline

10 / 11 / 2025

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