Division Marketing Manager

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Division Marketing Manager

role at

Magnaflux .

Before applying for this role, please read the following information about this opportunity found below.

The Divisional Marketing Manager is a key leadership position within the Marketing Team at Magnaflux (a division of ITW). The primary responsibility is to execute the global divisional marketing strategy to realize Magnaflux’s full potential as the market leader in non-destructive testing for consumables, equipment, and accessories. This position requires close collaboration with customers, the product management team, and our sales team. As a senior department manager, this position is responsible for developing and leading a global marketing team who thrive in a dynamic, fast-paced environment, and are driven to excel and perform to their highest potential.

Responsibilities

Leverage end market and customer insights to identify, prioritize, and execute opportunities to drive growth. These opportunities can range from innovative new products, to defending existing business, and capturing market share from competitors. Activities include customer feedback from site visits, market segmentation, trend tracking, competitive analysis, and customer research.

Coordinate and execute Go-To-Market strategies for new products with robust value proposition creation and integrated marketing campaign delivery.

Collaborate with our channel partners to ensure they have access to, and leverage, Magnaflux’s latest messaging and marketing content.

Develop KPI’s to measure the current performance of marketing tools, drive for continual improvement, and share best practices to improve global execution consistency.

Lead the coordination of global trade shows, advertisement strategy, and product price list management.

Coordinate integrated digital marketing content for website, blog and social media. Manage backlog of content, proof and launch content on a regular basis.

Manage packaging and label design divisionally to ensure alignment with our brand and regional regulations. Provide guidance to the product and manufacturing units with required changes.

Formulation and delivery of appropriate Annual Plan (AP) and Long Range Plan (LRP) goals and objectives for the Global Marketing Strategy.

Management of direct reports and delegation of duties to deliver functional results, providing support, coaching and guidance as required.

Additional duties and tasks as assigned.

Knowledge, Skills, & Abilities

Must possess excellent communications, interpersonal and leadership skills.

Preferred : Knowledge of material testing applications, target markets or quality control. This knowledge level is acquired via completion of a Bachelor’s Degree in a related technical field and / or Engineering as well as approximately a minimum of 5 years’ experience in marketing, product management and / or sales experience in a manufacturing company environment. Advanced technical or business-related degree an advantage.

Have in-depth understanding of, or experience in, consumables and capital equipment sales, preferably with material testing equipment. Experience should include all aspects of distribution including direct and distribution and over multiple industries such as government and industrial.

Strong attention to detail and organizational skills with the ability to manage multiple priorities independently.

A genuine passion for technology and innovation.

A strong focus on developing talent with previous people management experience.

Expert in MS Office Word, Excel, PowerPoint, Adobe Creative Cloud, Content Management Systems, Marketing Automation.

Preferred : Knowledge of Google Analytics & Salesforce.

Strong writing and editing skills.

Working Conditions

Daily interactions with a dynamic, enthusiastic, and diverse Divisional Marketing Team.

Traditional office environment with little or no exposure to adverse conditions.

Ability to travel up to 20% required both domestically and internationally. Additional travel may be required depending on business requirements.

Compensation Starting from $125,000-$150,000 based on experience.

EEO Statement ITW is an equal opportunity employer. We value our colleagues’ unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential. All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.

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