Washington University in St. Louis is hiring : Marketing Specialist (Hybrid) - Sa

Scheduled Hours : 37.5

Position Summary

The Marketing Specialist at the Kemper Art Museum in the Sam Fox School of Design & Visual Arts at WashU implements marketing and advertising strategies that help build the Museumâs audiences and increase the institutionâs visibility. The position finds creative ways on campus, regionally, nationally, and internationally to promote the Museumâs mission and collection, as well as all aspects of its public-facing activities.

The Specialist uses their knowledge of marketing analytics and industry trends to further the Museumâs reach and engagement through a variety of channels and campaigns (both print and digital) that demonstrate a well-rounded understanding of the Museum, its mission and collection, and its seasonal exhibitions and programs.

Primary Duties & Responsibilities :

Advertising Project Management 30% :

• Oversee and manage all aspects of advertising efforts for the Museum, from campaign conception to completion.
• Identify and develop strategic marketing opportunities, in close collaboration with Museum leadership and Curatorial and Education teams.
• Coordinate optimal media placements / rates and contract with a variety of external service providers, including graphic designers, printers, and advertising and media outlets.
• Maintain digital archive of all advertising and press for the Museum and seasonal exhibitions.

Audience and Brand Development 30% :

Membership Program 15% :

Marketing Strategy Liaison 15% :

On-Campus Promotion 10% :

Working Conditions :

Job Location / Working Conditions :

Physical Effort :

Required Qualifications :

Education :

Bachelorâs degree or combination of education and / or experience may substitute for minimum education.

Certifications :

No specific certification is required for this position.

Work Experience :

Marketing And Communications (2 Years).

Preferred Qualifications :

Education :

Masterâs degree in art history, English, communications, marketing, or equivalent.

Work Experience :

Museum Marketing, Advertising, Communications, And Public Relations (5 Years).

Skills :

Adobe Creative Cloud, Adobe Creative Studio, Advertising, Creative Approaches, Creative Writing, Diplomacy, Facebook, Graphic Design, Image Editing, Instagram, LinkedIn for Business, Marketing, Marketing Strategy Implementation, Multiple Project Management, Multitasking, Oral Communications, Photo Editor, Project Management, SEO Tools, Social Media Tools, Stakeholder Engagement, Video Editing, Written Communication, YouTube.

Benefits : Personal :

Wellness :

Family :

EEO Statement :

Washington University in St. Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups.

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