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Director of Influencer Marketing

Director of Influencer Marketing

VirtualVocationsAppleton, Wisconsin, United States
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A company is looking for a Director of Campus & Influencer Marketing.

Key Responsibilities

Lead strategy and execution of influencer and campus marketing campaigns, ensuring client communication and on-time delivery

Oversee campaign brief development, influencer selection, and budget management to align with client goals

Collaborate with cross-functional teams and leverage data analytics to measure success and optimize future campaigns

Required Qualifications

Bachelor's degree or equivalent experience preferred

7+ years of experience in influencer, community, or experiential marketing

Proven success in managing client relationships and delivering marketing campaigns

Strong understanding of influencer and campus marketing trends, particularly within Gen Z

Excellent people-management skills with the ability to mentor junior team members

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Director Of Marketing • Appleton, Wisconsin, United States

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