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Creative Strategist - Influencer Marketing Job at DIVE Studios in New York

Creative Strategist - Influencer Marketing Job at DIVE Studios in New York

MediabistroNew York, NY, United States
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Overview

Creative Strategist - Influencer Marketing at DIVE Studios. Founded in 2019, DIVE Studios is the leading media brand at the intersection of K-Entertainment, Gen Z, and global culture, with 85M monthly viewers and 2.5B+ lifetime views. We spotlight artists, creators, and moments shaping a generation through video, audio, social, and live experiences and collaborate with brands and top creators.

At DIVE, creativity, collaboration, and community drive everything we do. We value every voice on our team, and each person plays a role in shaping the ideas and innovations that define our future.

What You’ll Do

  • Campaign Strategy : Develop end-to-end influencer marketing strategies that align with client objectives, leveraging audience insights, platform trends, and creator storytelling.
  • Creative Concepting : Build compelling campaign ideas, influencer activations, and social-first concepts that brands and creators get excited about.
  • Influencer Strategy & Curation : Identify, vet, and recommend creators based on audience data, creative fit, and campaign goals.
  • Briefing & Execution : Lead the development of creative briefs, ensure creators understand the vision, and collaborate with the accounts team to manage execution.
  • Measurement & Insights : Translate performance data into actionable insights and optimize future campaign strategies.
  • Sales Enablement : Support the sales team by translating client RFPs into strategic proposals and creative campaign decks.
  • Market Intelligence : Stay on top of emerging platform trends, creator strategies, and industry best practices to keep DIVE campaigns ahead of the curve.

Who You Are

  • High-Impact Strategist : 3+ years of experience in influencer marketing, creative strategy, or social content development, ideally at a leading influencer agency.
  • Consultative Partner : Proven experience building and pitching multi-creator influencer campaigns for global brands.
  • Culture-First Marketer : Deep understanding of social platforms (TikTok, Instagram, YouTube, Snapchat) and how content performs on each.
  • Creative Strategist : Strong creative instincts with the ability to translate brand briefs into social-first ideas.
  • Compelling Communicator : Excellent communication skills, confident presenting campaign strategies to both clients and internal teams.
  • Collaborative Teammate : Thrives in cross-functional environments and values working with creative, production, and strategy partners to deliver best-in-class work.
  • Entrepreneurial : Resourceful, adaptable, and energized by building in a high-growth, fast-paced environment.
  • Bonus : Experience working with entertainment, music, or Gen Z-focused brands.
  • Market-Based : You’re located in New York or Los Angeles and bring agency-side experience from leading influencer firms, with a proven track record of building successful campaigns across TikTok, Instagram, and YouTube.

    • Why Join DIVE?

    We believe great work happens when people are supported both inside and outside of work. That’s why we offer :

  • Comprehensive health, dental, and vision insurance.
  • Generous PTO and company holidays.
  • Paid parental leave.
  • Ongoing learning, mentorship, and career development opportunities in a company redefining culture and entertainment.

    • Ready to join the team?

    Apply now and help us build the next generation of media and culture.

    #J-18808-Ljbffr

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    Creative Strategist • New York, NY, United States

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