Marketing Specialist

Marketing Coordinator

Reports to : Vice President, Sales & Marketing

Position Summary : This position is responsible for supporting the Marketing department, including assisting with planning and tracking marketing campaigns, capturing and analyzing data, reporting, updating marketing content, continuous improvement of lead programs, acting as a liaison between sales and marketing departments, and coordinating successful trade shows and events.

Essential Duties and Responsibilities :

• Sales Enablement & Platform Management

Lead the administration and optimization of key sales enablement platforms to ensure smooth onboarding, access, and usage across sales teams.

Develop and maintain marketing performance dashboards, reporting on KPIs such as lead quality, campaign effectiveness, email engagement, website traffic, and ROI.

Support SEO and digital content strategies through keyword research, performance tracking, and application of best practices.

Maintain marketing systems, manage promotional and content assets, and oversee internal tools to support campaign and communications workflows.

Manage a centralized content calendar and marketing project workflows using project management platforms like Monday.com.

Administer employee and sales recognition initiatives, including monthly contests, quarterly awards, and year-end programs to foster a high-performance culture.

Facilitate marketing onboarding and training processes for new hires.

Supervisory Responsibilities : No formal supervisory role.

Education and Experience Requirements : Associate or Bachelor's Degree in Business Administration, Marketing, or related.

Shown ability to collaborate with cross-functional team members to accomplish tasks.

Good understanding of office management and marketing principles preferred.

Adobe or other Creative Suite experience a plus.

Required Skills / Competencies :

Physical / Mental Demands : Position requires a high degree of concentration to manage frequent interruptions while meeting strict deadlines. Position is largely sedentary; however, some filing is required. The ability to lift files, open filing cabinets and bend, sit or stand is necessary. Occasional driving is required.

Other Duties : Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Compensation : The pay range listed is the base pay range that Satellite Shelters, inc / Satellite Industries, Inc. reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).

Benefits and Ancillaries : Medical, dental, vision, PTO benefits and ancillaries may be available for eligible employees and vary based on the plan options selected by the employee.