Individual contributor role that is responsible for providing expertise in support of marketing content for financial advisor use in local marketing. Marketing Specialists leverage data and analytics to make operational decisions, recommendations and to continuously improve marketing results. This position participates as a team member on work streams, projects and initiatives that engage cross-organizational team members. Please note the preferred location for this position is in Minneapolis, MN or Appleton, WI
Job Duties and Responsibilities
Develop trusted relationships with key stakeholders to deliver new and effective content for local marketing.
Manage and deliver requests from field and internal stakeholders for new or updated local marketing content.
Manage and maintain portfolio local marketing content per regulatory requirements as needed.
Work with multi-cultural team to deliver Spanish language resources for local marketing (fluency in Spanish not required).
Provide support for deploying content on channels to ensure optimal user experience.
Leverages market data and analytics to monitor success of marketing programs / initiatives and to continuously improve upon marketing results. Gathers field, member and stakeholder feedback to ensure alignment and to optimize effectiveness. Continues to build marketing intelligence through external and internal data sources.
Responsible for delivering on tactics that support productivity and new member growth and positioning of brand to select market segments through multiple communication channels.
May produce content on social networking websites, interactive marketing related media.
Develop trusted relationships with key internal / external stakeholders to collaborate and contribute to branding and distribution of member offers that attract target segments, drive membership growth and increase member loyalty.
Required Job Qualifications
3-5 years marketing or related experience.
College degree in marketing or related field.
Experience with marketing content creation
and / or project / program management.
Knowledge of financial services industry, fraternal benefit societies, or membership organizations a plus.
Excellent written and verbal communication skills.
Demonstrates strong project management and collaboration skills.
Applies a development mindset that uses creativity and marketing expertise to develop new, more effective and more efficient marketing approaches.
Strong organizational skills and attention to detail.
Other Critical Factors
Business acumen and the ability to work across the enterprise.
Collaboration / networking skills.
Ability to work independently and effectively to manage multiple projects simultaneously in the face of ambiguity, shifting priorities, and rapid change.
Pay Transparency : Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The applicable salary or hourly wage range for this full-time role is $69,053.00 - $93,425.00 per year, which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.
Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits. The following benefits may be offered : various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan / policy documents. Thrivent’s plans / policies are subject to change at any time at Thrivent’s discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex, gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state, or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation, please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.
#J-18808-Ljbffr
Marketing Specialist • Minneapolis, MN, United States