Description
We are seeking a creative, organized, and proactive Marketing Associate to support and execute our real estate marketing initiatives. This role is responsible for ensuring consistency and excellence in listing promotions, social media presence, print and digital campaigns, event coordination, and agent branding. The ideal candidate has a strong attention to detail, excellent communication skills, and the ability to manage multiple projects in a fast-paced environment.
Work alongside award-winning Marketing Professionals to create and foster a Marketing department like no other.
Responsibilities
Listing Marketing & Online Presence
- Ensure all property listings adhere to the internal Listing Marketing Checklist
- Upload all listing photos and videos to the Marketing Google Drive
- Post listing videos to YouTube , and provide video links to agents for MLS
- Post all listing videos and photos to social media platforms and Google Business Page
- Share and organize Facebook Live videos across Facebook and YouTube
- Run YouTube, Facebook, and Instagram ads for property listings
Farming & Community Outreach
Follow and execute the marketing schedule for geographic farmsSend monthly Market Reports and Just Listed / Just Sold emails to farm email listsCoordinate print marketing such as newsletters, postcards, school calendars , etc.Submit content to monthly publications, including The Parklander, Coral Springs Talk, and Parkland TalkEvent Coordination
Organize Seller & Buyer Seminars , Charity Events , and City EventsAgent & Brand Marketing
Post monthly Agent Reports , New Agent Announcements , and Birthday PostsCreate and publish Market Update Blogs and Local City BlogsContact sellers and post Seller Review Videos ; run Testimonial Video AdsCollaborate with the graphic designer and leadership team on recruiting email campaignsCreate content showcasing behind-the-scenes office cultureSocial Media Management & Content Creation
Develop and post engaging content on 2 main social media accountsGenerate content ideas for the company's real estate-focused podcastMaintain consistent brand voice and visual identity across all platformsQualifications
1-3 years of marketing experience, ideally in real estate or related industryProficient in social media platforms (Facebook, Instagram, YouTube, etc.)Familiarity with email marketing platforms and Google WorkspaceBasic understanding of paid ad platforms (Meta Ads, YouTube Ads)Strong organizational and communication skillsAbility to manage multiple deadlines and campaigns simultaneouslyGraphic design or video editing experience is a plus