Talent.com
Senior Marketing Director
Senior Marketing DirectorFive Star Franchising • Springville, UT, US
Senior Marketing Director

Senior Marketing Director

Five Star Franchising • Springville, UT, US
job_description.job_card.1_day_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Job Description

Job Description

Description :

Location : Springville, UT

Department : Marketing

Reports To : Senior Vice President of Marketing

Company Overview

Five Star Franchising is a fast-growing organization leading multiple national brands across home services, restoration, and celebrations. Our mission is to help franchise owners thrive by delivering best-in-class marketing, operations, and business support that drive profitable growth and remarkable customer experiences.

We live our DRIVE values — Driven, Real, Enthusiastic, Innovative, Vital — combining bold thinking with flawless execution. We move fast, stay accountable, and care deeply about results and people.

Position Summary

The Senior Marketing Director plays a pivotal role in driving execution and shaping marketing strategy across several of Five Star Franchising’s brands. Reporting to the SVP of Marketing, this leader will guide Brand Directors to deliver measurable results through systems-driven execution, rigorous performance tracking, and collaborative alignment with cross-functional partners.

We're looking for someone that is excellent at driving and tracking execution! They should be analytical and data driven.

This leader will guide multiple Brand Directors, build scalable marketing systems, and turn strategy into measurable results — bringing structure, accountability, and creative discipline to how we run the offense. The right person is a driver, strong communicator, and a collaborative leader. Someone who thrives in a fast-paced, performance-driven environment. Someone who knows how to balance strategy and execution — the kind of leader who can elevate people, agencies, and can bring and follow structured processes and approaches for measured results.

Key Responsibilities

Leadership & Culture

  • Lead, mentor, and challenge Brand Marketing Directors to deliver measurable outcomes and foster accountability
  • Instill a culture of DRIVE—high performance balanced with authenticity, enthusiasm, and collaboration.
  • Align teams around clear goals, transparent communication, and a shared playbook for success.

Strategy & Systems Execution

  • Partner with the SVP of Marketing to define brand strategies and annual plans that turn vision into action.
  • Build scalable marketing systems, dashboards, and processes that ensure every campaign has clear KPIs, accountability, and visibility.
  • Champion operational excellence and structured execution—“running the offense” with precision and consistency.
  • Performance Management

  • Drive a test-and-learn culture with disciplined tracking, weekly reviews, and continuous optimization.
  • Use performance data to evaluate efficiency, allocate spend, and refine creative and channel strategies.
  • Present insights and recommendations to leadership with clarity and confidence.
  • Collaboration & Alignment

  • Work closely with Operations, Sales, and Franchise Support to ensure marketing programs meet franchisee and business needs.
  • Create transparency through consistent communication, shared dashboards, and collaborative planning sessions.
  • Support new brand launches and initiatives that drive system-wide growth.
  • Qualifications

  • Data driven and strong analytical acumen with expertise in campaign measurement, dashboards, and ROI tracking
  • Excellent leadership, communication, and project management skills
  • Proven success building and running systems and processes that improves and scales marketing execution
  • Bachelor’s degree in Marketing, Business, or related field
  • 7+ years of progressive marketing experience
  • Experience in franchise, multi-location, or high-growth environments is a plus
  • Why Join Five Star Franchising?

  • Lead marketing across multiple national brands with significant growth potential
  • Influence strategy and execution within a performance-driven, private-equity-backed organization
  • Thrive in a culture that values accountability, collaboration, and innovation
  • Enjoy competitive compensation, strong benefits, and the chance to make a measurable impact from day one
  • Equal Opportunity Employer

    Five Star Franchising is an equal opportunity employer. Hiring decisions are made without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state, or local law.

    Reasonable Accommodations

    Qualified individuals with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and applicable state or local laws.

    Requirements :

    serp_jobs.job_alerts.create_a_job

    Senior Director Marketing • Springville, UT, US

    Job_description.internal_linking.related_jobs
    Director of Brand Management

    Director of Brand Management

    Five Star Franchising LLC • Springville, UT, US
    serp_jobs.job_card.full_time
    Reports To : Senior Vice President of Marketing.Five Star Franchising is a fast-growing organization leading multiple national brands across. Our mission is to help franchise owners thrive by.We live...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Director of Sales (B2B SaaS) Mid-Market (EAST REGION)

    Director of Sales (B2B SaaS) Mid-Market (EAST REGION)

    Avetta • Lehi, UT, United States
    serp_jobs.job_card.full_time
    Avetta is a leading provider of supply chain risk management solutions, offering a cloud-based platform that connects organizations with qualified suppliers, contractors, and vendors.Our solutions ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Manager, Native and Display Advertising

    Marketing Manager, Native and Display Advertising

    Buyerlink • American Fork, UT, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    We’re looking for a data-driven and results-oriented Marketing Manager of Native and Display Ads to lead strategy, execution, and optimization of native advertising campaigns that generate hi...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    JobNimbus • Lehi, UT, US
    serp_jobs.job_card.full_time
    We are obsessed with the hero's journey at JobNimbus.Every person has a hero's journeyHermione Granger, James T.Kirk, Frodo Baggins, Anna & Elsa, Nacho Libre, and even YOU! This is our "call to adv...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Senior Vertical Marketing Lead

    Senior Vertical Marketing Lead

    Podium • Lehi, UT, US
    serp_jobs.job_card.full_time
    Senior Vertical Marketing Lead.At Podium, our mission is to arm every local business with a complete platform and outcome-driven AI employees that convert leads into real, paying customers.Every da...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Strategic Partner Marketing Lead

    Strategic Partner Marketing Lead

    Qualtrics • Provo, UT, US
    serp_jobs.job_card.full_time
    At Qualtrics, we create software the worlds best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platfor...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Lifecycle Marketing Manager

    Lifecycle Marketing Manager

    Weave • Lehi, UT, US
    serp_jobs.job_card.full_time
    We're seeking a strategic and detail-oriented Lifecycle Marketing Manager to lead the development and optimization of TrueLark's email marketing programs. This position will have the unique opportun...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    VP of Marketing

    VP of Marketing

    Procurement Sciences • Lehi, UT, US
    serp_jobs.job_card.full_time
    Procurement Sciences is at the forefront of transforming the multi-billion-dollar government contracting industry with Awarded AI, our cutting-edge platform designed to help businesses excel in gov...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Senior Product Manager, Digital Marketing

    Senior Product Manager, Digital Marketing

    Entrata • Lehi, UT, US
    serp_jobs.job_card.part_time
    Senior Product Manager, Digital Marketing.Since its inception in 2003, driven by visionary college students transforming online rent payment, Entrata has evolved into a global leader serving proper...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Remote Finance Director - AI Trainer ($50-$60 / hour)

    Data Annotation • Spanish Fork, Utah
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    Netcraft • Lehi, UT, US
    serp_jobs.job_card.full_time
    Netcraft is the global leader in cybercrime detection and disruption.We've blocked almost 200 million cyber-attacks to date, and we take down around 33% of the world's phishing attacks.Our purpose ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    NetDocuments • Lehi, UT, US
    serp_jobs.job_card.full_time
    Senior Product Marketing Manager.NetDocuments is seeking a Senior Product Marketing Manager to serve as an internal expert on our AI-powered document and workflow automation products and technology...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Manager / Director of Implementations

    Senior Manager / Director of Implementations

    Reputation • Lehi, UT, United States
    serp_jobs.job_card.full_time
    Reputation has changed the way companies improve their customer experience through feedback.Based in Silicon Valley and founded in 2013, Reputation is the only platform that empowers companies to f...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Senior Digital Marketing Consultant

    Senior Digital Marketing Consultant

    Entrata • Lehi, UT, US
    serp_jobs.job_card.part_time
    Senior Digital Marketing Consultant.Since its inception in 2003, driven by visionary college students transforming online rent payment, Entrata has evolved into a global leader serving property own...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Integrated Marketing Manager

    Integrated Marketing Manager

    Qualtrics • Provo, UT, US
    serp_jobs.job_card.full_time
    At Qualtrics, we create software the worlds best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platfor...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Citadel Marketing Director

    Citadel Marketing Director

    Higginbotham • Lehi, UT, US
    serp_jobs.job_card.full_time
    The Marketing Director will lead the company's marketing strategy with a strong emphasis on product marketing to support wholesale, retail, and direct insurance sales. This role partners closely wit...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Sr. Director of Marketing Future VP Marketing or CMO

    Sr. Director of Marketing Future VP Marketing or CMO

    Altius Test Prep • Provo, UT, US
    serp_jobs.job_card.full_time
    Director of Marketing Future VP Marketing or CMO.Compensation : Dependent on character and experience.Aspirational position designed for an energetic early- to mid-career marketer excited to progre...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Director of Marketing Services

    Senior Director of Marketing Services

    JobNimbus • Lehi, UT, US
    serp_jobs.job_card.full_time
    Deliver a world-class, AI-enhanced lead generation experience that empowers roofing contractors to confidently close more deals without pushing a button. Define and own the strategic vision for the ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    Weave • Lehi, UT, US
    serp_jobs.job_card.full_time
    We're seeking a Director of Product Marketing to lead the strategy, positioning, and go-to-market execution for Weave's product portfolio, including our core platform and agentic AI solution TrueLa...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Product Marketing Manager (B2B / SaaS)

    Senior Product Marketing Manager (B2B / SaaS)

    Vibe • Lehi, Utah, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Senior Product Marketing Manager (B2B / SaaS).This role is 100% remote in the U.Vibe builds collaborative hardware and software tools that empower teams to communicate visually and work smarter.As we...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days