Director of Sales

Job Summary

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The Director of Sales-Select Service has direct oversight of sales and marketing operations for a Select Service hotel. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting / exceeding hotel profit objectives.

This individual will oversee operations of the hotel sales department including but not limited to direct sales, follow-up sales administration, hiring of staff, training, managing, and coaching.

• Additional responsibilities include sales and marketing budget forecast, advertising, marketing, and business plans for no more than one Select Service hotel;
• manages within approved plans and budgets. Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities;

for OEM associates overtime does apply and is calculated accordingly.

Qualifications

At least 2 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 1 year of related experience;

or a 2-year college degree and at least 2 years of related experience.

• Must have a valid driver’s license in the applicable state.
• Must possess highly developed verbal & written communication skills to frequently negotiate, convince, sell, and influence other managerial personnel, hotel guests, and / or corporate clients.
• Must have thorough experience with professional selling skills : opening, probing, supporting, closing.
• Shows strong analytical skills and strategic vision in establishing appropriate sales deployment.
• Must be proficient in general computer knowledge, especially Microsoft Office products.
• Must be able to work independently and simultaneously manage multiple tasks.
• Strong organization and presentation skills.
• Demonstrated ability to effectively interact and manage people of diverse socioeconomic, cultural, disability, and ethnic backgrounds while solving complex problems and creating a productive sales team.
• Requires advanced knowledge of the principles and practices within the sales / marketing / hospitality profession.
• Must work well in stressful high-pressure situations; maintain composure and objectivity under pressure.
• Must be able to work with and understand financial information and data and basic arithmetic functions.

Responsibilities

• Coordinate all group, transient, and catering sales solicitations and bookings to maximize overall revenue.
• Develop, recommend, implement, and manage the division's annual budget and the advertising, public relations, marketing, and sales plans and programs for the hotel to maximize rate, occupancy, and food & beverage opportunities thus ensuring the hotel meets / exceeds management and owner revenue / profit goals and expectations.
• Proactively conduct outside sales calls, conduct sales tours, and entertain clients.
• Understand the content reflected in contracts and how to negotiate terms therein.
• Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies.
• Monitor production of all top accounts and evaluate trends within your market.
• Adhere to Aimbridge Hospitality’s established regulations, company standards, sales standards, and sales metrics.
• Comply with attainment of individual goals as well as team goals and budgeted metrics.
• Train all members of the hotel staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue.
• Develop a full working knowledge of the operations and policies of the hotel including Sales, Food and Beverage, Front Office, and Reservations.
• Maintain strong visibility in local community and industry organizations.
• Attend and / or conduct daily / weekly / monthly meetings and any other functions required by management providing training on a rotational basis.
• Maintain professional working relationships and promote open lines of communication to achieve initiatives with respective marketing partner(s) and other internal departments (i.

e., Second Wave, Aimbridge Digital, or Branded field marketing).

• Travel on a weekly basis as required.
• Act as directed on behalf of the General Manager in his / her absence; performing any other duties as requested by management.

Property Details

Located in the heart of Fort Myers, the Fairfield Inn & Suites Fort Myers / Cape Coral hotel is the perfect base to explore the city as it is minutes from Lee Health Hospitals and Campus, CenturyLink Sports Complex, and the pristine Fort Myers Beach.

Each guest room offers free Wi-Fi, mini-fridge, microwave, and HDTVs with Internet TV where guests can access apps like Hulu and Netflix.

It also offers complimentary services and options such as breakfast, WiFi, and a business center. When staying at the Fairfield Inn & Suites Fort Myers / Cape Coral, one of the top-rated Fort Myers hotels, make sure to take advantage of the free fitness center and outdoor swimming pool.

Inquire about renting our venue in Fort Myers with natural daylight and state-of-the-art equipment to ensure successful events or meetings.

Company Overview

As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in all 50 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts, and lifestyle hotels.

Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best.

Join a world of possibility with Aimbridge Hospitality.

Benefits

After an initial waiting period, those hired into full-time positions are eligible for a competitive benefits package that includes the following :

• Now offering Daily Pay ! Ask your Recruiter for more details.
• Medical, Dental, and Vision Coverage.
• Short-Term and Long-Term Disability Income.
• Term Life and AD&D Insurance.
• Paid Time Off.
• Employee Assistance Program.
• 401k Retirement Plan.

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