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Vice President of Marketing

Vice President of Marketing

MediabistroRoswell, GA, United States
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Overview

The VP of Marketing is responsible for Marketing, Branding, Product Management, Advertising, and Promotional activities for StimLabs. The Vice President works with cross-functional teams to execute product marketing plans, including demand generation, portfolio management, marketing campaigns, digital marketing, communication, and creative plans.

Responsibilities

  • Downstream marketing activities and development of team members
  • Develop in-depth knowledge of StimLabs’ markets and products
  • Plan and implement cohesive marketing campaigns, in a timely manner, that drive demand, support sales efforts and improve engagement
  • Build marketing campaigns across multiple sites of care
  • Develop strong content and own the messaging of value proposition
  • Implement plans by working cross-functionally (Sales, Market Access, R&D, Compliance, Regulatory, and Legal), gaining their buy-in and support
  • Drive the development of a digital platform across multiple channels
  • Manage the product portfolio and associated activities
  • Partner with Sales Operations to develop training content, KPIs, analyze market trends, and develop actionable insights
  • Support strategic marketing activities such as executive presentations, market assessments, and other analysis
  • Manage vendor relationships, timelines, and budgets

Qualifications

  • Creative thinker with exceptional verbal, written, and diplomacy skills
  • Effective organizational skills with ability to meet tight deadlines in a dynamic environment
  • Team player who can incorporate input from various functions and generate consensus
  • Full product launch lifecycle experience
  • At least 10 years managing marketing / product managers
  • Experience with digital marketing and marketing automation tools
  • Excellent MS Office skills
  • At least 5 years of experience in medical devices; wound care experience preferred
  • Experience with project management / workflow tools such as Wrike preferred
  • Strong quantitative and analytical skills preferred
  • Bachelor’s degree in Marketing or related field
  • About StimLabs

    StimLabs was founded in 2015 with a desire to advance the state of regenerative medicine. The company has gathered exceptional scientific and clinical minds to develop and commercialize new bioactive technologies, including a suite of next-generation amniotic-derived products.

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    Vice President Of Marketing • Roswell, GA, United States

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